About the Course
This course is aimed to help those who would like to enter the Digital Marketing and Growth Hacking fields, and for those who would like to know more about how to execute Digital Marketing. The course will include varieties of areas for you to develop your Digital Marketing business, from User Experience (UX) Research & Design Thinking to Content Marketing & Branding Strategy on Digital Marketing, from building you own landing page for your business to Social Media Marketing, you will learn different important elements of your business to start with digital marketing.
Who should attend
Who want to enter the Digital Marketing and Growth Hacking fields
Digital Marketing working team
SME Business Owner and Startup Founder
Course outline
Understand the overall picture of Digital Marketing and Growth Hacking
Able to plan the overall marketing strategy
Able to drive and implement the Website & Search marketing campaign
Able to drive and implement the Social Media marketing campaign
Able to test and measure the effectiveness of overall marketing strategy
Course format
In-person Training
Corporate Training
Certification award
None
Prerequisites
None
Course fee
TBC
Funding Opportunities
None
Your Instructor
Endy Chow
Endy Chow is Director of Hong Kong E-Commerce Business Association (HKEBA) & Branch8.
He has more than 10 years of experience in facilitating digital product design and management, conducting growth marketing, driving innovation from idea to market, doing digital transformation consultation & training, and building innovation and creative community.
