Which factors lead to widespread adoption of high-tech products and services?
Which factors lead to widespread adoption of high-tech products and services? New technology doesn't always translate into success. Instead, the odds of success are best maximized when technology advances is combined with efficient marketing and captivating content. Here is Oasis Project's Co-Founder - Vincent Poon's experience and insights!
Technology must be combined with a sustainable business model and attractive content. For example, Pokémon Go become a sensation because of its addictive and fun to play content, rather than due to its Augmented Reality elements. It means nothing if a high-tech product without great content supports.
Vincent Poon
Co-Founder
Oasis Project