17 September 2021 (Fri) | 17:30 - 20:30 | Seminar@Tencent WeStart, Kwun Tong
In recent years, influencer marketing has become one of the most usable and well-known marketing strategies over the world. For every business that would like to start utilizing influencer marketing, it is important to plan and select the most suitable platform and influencer.
In this seminar, we will walk you through how businesses can start planning and executing influencer marketing strategies. Also, you will find out more about the ways for businesses to measure influencers’ performance. And what should businesses be aware of if they would like to start doing cross-border influencer marketing to Thailand or Vietnam?
Dates & Time 17 September 2021 | 17:30 - 20:30
Location 6/F, KOHO, 75 Hung To Rd, Kwun Tong (https://goo.gl/maps/FrMLnmhr4dFuUuQQ9)
17:45 – 18:05 Registration & Networking
18:05 - 18:20 Opening
18:20 - 19:30 Guest sharing & Q&A section
19:30 – 20:00 Ending & Networking
Dyson Yu, Former Director, eCommerce Channels, Asia Pacific @Marriott International
ATung Lee, General Manager, Group IT @Asiaray Media Group Limited
Tiffany Wan, Regional Vice President, Hong Kong @VS MEDIA
To unpack your business through influencer marketing and start developing your cross-border business, come and join this seminar!
This project is organised by Hong Kong E-commerce Business Association (HKEBA) and funded by the Trade and Industrial Organisation Support Fund of the Trade and Industry Department, HKSAR Government.
Acknowledgement of support and disclaimer
Any opinions, findings, conclusions or recommendations expressed in this material/event (or by members of the project team) do not reflect the views of the Government of the Hong Kong Special Administrative Region or the Vetting Committee of the Trade and Industrial Organisation Support Fund.