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Big Data Ecosystem:Open data sharing and data analytics on omnichannel technologies with MA approach

Updated: Aug 15, 2022

August 17 2022 (Wed) | 18:00 - 21:00 | Seminar l The Hive Sheung Wan


Sales & Marketing is also affected by Industry 4.0 and Smart City technologies! In light of new technologies involving big data and marketing automation, more companies are collecting data from different channels about consumer preferences and behaviors to establish a personalized and comprehensive marketing plan. Attend this seminar to learn how Adobe, Google, and WATI plan and deploy marketing automation and product recommendation using consumer and market data available.

Event Details

Date: 17 August 2022 (Wednesday)

Format: Seminar

Time: 18:00 - 21:00

Location: The Hive Sheung Wan - ( )

Language: English / Cantonese

Fee: $50 HKD


HKEBA’s members could enjoy the exclusive benefits by entering the coupon code at the registration page. (For more details, please contact Mr. Tim Ng at / 69711791.)


18:00 - 18:30 | Registration 18:30 - 18:45 | Introduction 18:45 - 19:00 | Adobe Speaker Sharing 19:00 - 19:15 | WATI Speaker Sharing 19:15 - 19:30 | Google Speaker Sharing 19:30 - 20:10 | Panel + Q&A Session 20:10 - 21:00 l Closing & Networking


  • Eddy Chan - Partner Manager - Hong Kong/ Taiwan, Digital Experience (DX) Channel, Adobe

  • Patrick Leung - Business Development Manager, Google

  • Crystal Tai - Senior Customer Success Manager, WATI


Funded by

This project is organised by Hong Kong E-commerce Business Association (HKEBA) and funded by the General Support Programme of the Innovation and Technology Commission., HKSAR Government.

Acknowledgment of Support and Disclaimer

Any opinions, findings, conclusions or recommendations expressed in this material/event (or by members of the project team) do not reflect the views of the Government of the Hong Kong Special Administrative Region, the Innovation and Technology Commission or the Vetting Committee of the General Support Programme of the Innovation and Technology Commission.


Supporting Organisation


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